Current situation of the most popular American Pri

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The current situation of the US printing industry market

the US printing industry is second to none in the world. The output value of its printing industry was estimated to reach 177billion US dollars in 2005, about 30% of the global printing industry. Ralph penny, President of NPES, introduced the current situation and trends of the printing industry in the United States. We believe that understanding the development of the printing industry in the United States will have some enlightenment for the development of China's printing industry

status quo

the number of printing plants and personnel decreased. In the United States, the number of factories and employees in this industry has been reduced for some time. Although the printing income has increased in the past three years, this trend continues. Although the total printing revenue has recovered to the level of 2000 before the economic downturn, most of the revenue is mainly concentrated in a small number of printers and created by far fewer employees than before. It is estimated that there are about 40000 printing plants in the United States, compared with nearly 48000 in 2000. The total number of fixed employees only exceeds 1million

some industry experts believe that the number of employees may no longer decrease. In this way, the American printing industry has achieved the maximum benefits it can create by reducing the labor force. In other words, there is no surplus labor force to cut. The productivity of each employee has been significantly improved. In the future, the improvement of equipment and systems will be necessary to improve the productive income

high capacity system wide 3. Room temperature 10oC ⑶ 5oC; Universal application. Over the past few years, we can see that printers have made a lot of investment in high-capacity systems. An example is a multicolor printer, such as a double-sided printer with 10, 12 or more colors. These printing machines can complete the live parts in the process of one-time paper feeding, only need to dry them once, and save the space for stacking semi-finished products

when selecting the color deck configuration of the printer, the printer hopes to reduce or avoid the ink cleaning operation during live parts replacement. This means that when changing products, there are fewer preparation operations, shorter preparation time, and faster product completion time

growth in digital and wide format printing. The world trend of digital and wide format printing is also very obvious in the United States. Digital printing has made significant gains in label production. According to NAPL (American Association of printing leaders), digital printing will increase by nearly 20% from 2004 to 2008, while wide digital printing will increase by 31.5%

ancillary services are growing rapidly. The largest growth in the U.S. printing industry belongs to a broad category called "ancillary services". These are non printing services. Printers began to provide auxiliary services to make themselves more valuable to customers, and the postal service is the best example. Most printed materials are distributed by mail. Customers increasingly want to get printing and mail services from the same supplier, so printers act as postmen

encapsulating services is another example. Printers who produce direct mail promotional materials for customers began to undertake packaging services, as well as postal list maintenance, database management, creative design services, and a variety of other services

in 2005, these ancillary services accounted for 8% of the total revenue of printers, or US $12.6 billion. By 2010, it will increase to US $23.4 billion, accounting for 13% of total revenue. Printers are having to do more to prosper. As the first-class printers become stronger, the total number of printing houses in the United States will be further reduced

Looking forward to the future, it can be predicted that the share of traditional printing revenue is getting smaller and smaller, and more revenue comes from these new value-added services. At the same time, it can also be predicted that the whole industry will face further integration. And predictable. The position of the packaging industry will become increasingly important

the prospect of value-added services is promising. New workflow and digital production process. This makes the packaging production more flexible and diverse than before. Packaging customers increasingly want to get more services from fewer suppliers, just as the printers mentioned above seize the opportunity to increase postal services

the packaging industry is playing an increasingly important role. In the United States and worldwide, packaging is becoming an important opportunity for rapid development. In the United States, more labels are printed by commercial printers than by traditional paper processors

the color boxes printed by commercial printers and those printed by paper processors almost share the world. Digital technology is becoming more common, which also makes these industries more closely connected

in addition, the US market urgently needs a single comprehensive exhibition to integrate all the elements of these markets. In fact, manufacturers don't want to rush to numerous exhibitions every year. People in the industry also need to be able to easily understand all the products available for woodworking hammers and all the growth possibilities. For example, the American Printing Art Exhibition Company (GASC) under NPES is responsible for hosting the graph Expo, converting Expo, Print Exhibition and other important industry conferences in the United States, and has always given priority to serving the packaging and printing market. And in 2007, NPES will specially hold a new exhibition to promote the development of the market

related links

:npes (National Association of printing, publishing and paper processing technology suppliers) is the printing, publishing and paper processing industry association in the United States, representing companies engaged in manufacturing, importing, reselling or distributing machinery, equipment, systems, equipment or providing services in these industries

the association was founded in 1933, initially known as the National Printing Equipment Association. It is a non-profit organization. Its purpose is to achieve the common goals of the printing, publishing and paper processing industries. Among the 26 founding members, the printing operation is simple and convenient; Microcomputer control is a very powerful machine, binding equipment, typesetting and special equipment manufacturer. Today, NPES represents more than 400 members, including companies that manufacture and sell machinery, equipment, equipment, systems and computer software in every process field of the printing, publishing and paper processing industries. The technologies adopted by these member companies basically cover all kinds of products and processes in the whole industry, from desktop design and image generation and processing to multi-function output and designated communication systems, Annual sales of member companies range from less than US $1million to more than US $1billion

npes provides its members with a wide range of services, including market consulting professional publications, statistics, security, marketing, etc., educational materials and plans, government affairs agency, international and domestic security and technical standards policy establishment and coordination, and international trade services

reprinted from: China Publishing Press

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